REAL BAIT
Made from real, whole, fresh bait — ground up and bottled. Nothing fake. Nothing artificial. Nothing formulated in a lab.

REAL BAIT · MADE IN SALEM, OR · SINCE 1984
Pro-Cure isn't formulated in a lab. Every scent we sell is made from real, whole, fresh bait — ground up, supercharged with amino acids, and UV-enhanced so fish find your hook faster.
TAKE THE SCENT QUIZBEST SELLERS
Six flagship SKUs that earn their spot in the boat — every cooler, every species, every season.
FROM SKINNY WATER TO MANGROVE CREEKS
Inshore species feed on real bait — shrimp, crab, finger mullet, glass minnow. Pro-Cure builds the scent profiles that match.
SNOOK · TARPON · FLOUNDER · REDFISH · SEA TROUT
SHOP INSHOREFIND YOUR FISH
Every Pro-Cure scent is tuned to the fish that bite it. Pick your target and we'll show you the exact scents the pros use.
WHY PRO-CURE
Made from real, whole, fresh bait — ground up and bottled. Nothing fake. Nothing artificial. Nothing formulated in a lab.
UV flash carries scent visibility through stained rivers and tide-stirred bays. Fish find your hook faster.
Supercharged with complex amino acids and bite stimulants that trigger a fish's impulse to feed. Picky bites turn into commits.
Real Bait. Made in the USA. Proven Results.
PRO PICKS
Our Pro Picks come from working guides, tournament anglers, and the kind of fishermen who don't have a season — they have a schedule. When they put their name on a blend, it's because they fish it.
Retired SW Washington Salmon & Steelhead Guide
Twenty years building cures in his garage. Anglers drove hours to buy them. In 2023 Keith handed us the formulas — built to win on coon shrimp, kings, and steelhead.
Signature: Ultimate Egg Cure · Ultimate Shrimp Cure
PNW Salmon & Steelhead Guides + Media
A full co-branded line tuned to winter chrome and Pacific salmon — built by guides who fish their own blends, year-round.
Featured: Salmon Oil Blend · Steelhead Oil Blend · Winter Chrome Bait Sauce · Advantage Egg Cure · Panfish Super Gel
FIELD REPORTS
How-tos, recipes, science, and the kind of field write-ups working anglers actually read on the way to the ramp.
1984-HERITAGEForty years of egg-cure chemistry. Wizard, Pro-Cure UV Natural Glow, Shrimp & Prawn, Keith Archer Ultimate. Dry cure, wet brine, borax +...
BAD-AZZThe 45-minute Brine N' Bite herring brine recipe, plug-cut and whole bait prep, Bad Azz UV color additions, and storage rules for...
CRAWLER-HARNESSTrophy Walleye Super Gel, Brine N' Bite, Pure UV Liquid, Garlic Plus, and Crawfish Super Gel for crawler harnesses, slip bobbers, and...

AVAILABLE WHERE YOU SHOP
You'll find Pro-Cure on the wall at every major outdoor retailer in North America — and shipped worldwide to guides, shops, and lodges from the Pacific Northwest to New Zealand.
30 SECONDS · 3 QUESTIONS
Tell us what you're chasing and where you're chasing it. We'll show you the exact 3-bottle starting lineup the pros run — ready to add to cart in one tap.
TAKE THE SCENT QUIZFREE · NO EMAIL REQUIRED · WORKS ON YOUR PHONE
PICK YOUR FISH
17 species. Salt to ice.
PICK YOUR WATER
Clear, stained, salt, any.
GET YOUR SCENTS
Add 3 to cart in one click.
WATCH + LEARN
Denis Isbister · Wild Fish Wild Places
If you’re new to fishing with scent — or just want a reliable five-bottle lineup that produces across species — Denis Isbister’s go-to starting five is built from products that work on more than one fish, in more than one scenario. Every one is a Super Gel, which means it sticks to the bait and trails a scent cloud behind your lure for about 30 minutes per application.
SHOP SUPER GEL“They've got the sight, they've got the sound, and they're coming to attack it — scent closes the deal.”
— Denis Isbister, Wild Fish Wild Places
2:33 · Live sonar footage shows the scent cloud at work.